Facebook, good or bad?

The BBC Horizon programme focused on various aspects of Facebook.

http://www.bbc.co.uk/iplayer/episode/m0006w19

There’s some great stuff and I admire the ideals espoused in the programme.

However, there’s a big “but” in what they do and offer. They’ve determined what to show based on trained algorithms which learn from what people do on their accounts.

I found that what they showed was based on flawed information. I often research items on behalf of others, something many of us do. That “teaches” their algorithms that we like such items, even if we personally dislike the topic or item.

Their algorithms are good at spotting fake accounts or activity, which is great. This needs sharing to other social platforms, make it a service.

There is still a concern in my mind about data privacy as well. I’ll remain off the main platform until the privacy concerns and quality of recommendations are sufficiently accurate.

The end of the programme highlights the need for the company to better manage and decrease the negative uses and access to its amazing data.

That’s essential.